The benefits to you personally of delivering good customer service to your colleagues and external customers are, you will get more satisfaction at work, knowing that others enjoy dealing with you and respect you and your work. Others will be friendly towards you, and will be more understanding of occasional problems and willing to help. You will have less re- work if you get it right the first time. So you will waste less time fire fighting problems. And will have more control of your time and workload. So understand your needs as well as the customer’s need to have a better relationship.